Great exposure tips for business owners

Shine Bright on Kelham Island: Exposure Tips for Business Owners

Want to make sure your Kelham Island business stands out from the crowd? We’re here to help! Here are some top tips to boost your visibility and attract more customers:

1. Maximize Your Listing

• Claim it! First things first, make sure you’ve claimed your business listing on our website (see our handy tutorial on how to do this!).
• Complete your profile: Fill out every section with accurate and engaging information.
• Showcase with photos: Add high-quality images of your space, products, and services.
• Highlight your unique selling points: What makes your business special? Let people know!
• Keep it fresh: Regularly update your listing with any changes to your opening hours, contact details, or offerings.

2. Embrace Social Media

• Be social: Maintain active profiles on social media platforms like Facebook, Instagram, and Twitter.
• Engage with your audience: Respond to comments, answer questions, and run contests.
• Share engaging content: Post eye-catching photos, videos, and stories.
• Run targeted ads: Reach a wider audience with paid social media campaigns.

3. Get Involved in the Community

• Collaborate with other businesses: Team up for joint promotions or events.
• Support local initiatives: Sponsor community events or charities.
• Attend networking events: Connect with other business owners and potential customers.

4. Offer Excellent Customer Service

• Go above and beyond: Make sure every customer has a positive experience.
• Encourage reviews: Ask happy customers to leave reviews on your listing and social media pages.
• Respond to feedback: Address any concerns or complaints promptly and professionally.

5. Think Outside the Box

• Host events: Organise workshops, tastings, or live music performances.
• Offer unique experiences: Create something memorable that sets you apart from the competition.
• Partner with influencers: Collaborate with local influencers to reach a wider audience.

By following these tips, you can ensure your business gets the attention it deserves and thrives in the vibrant Kelham Island community.